new update

I’ve built this site/blog to show people what I’m using to make money online.

Now all of the sites, programs, and systems that are here on this site are the things I use every day to make money online.

I also take 25% of that profit and donate it to homeless programs.

So it helps me to help others when anyone signs up for any of the programs on my site.

If you don’t feel that the programs on this site are right fit for you and still want to help me you can donate here >>>

https://www.gofundme.com/Homelesstowandapa or donate bitcoin here >>> 1GJYT9EXEy85y9tb74Jwb58UZJKrffCmUZ

Some may seem like scams but I can tell you that they are not some you can start with no investment others you’ll need some investment.

So have a look I’ll be adding more opportunities so come back often.

Thank you for your time

Albert B Hammond –  http://bit.ly/2fZxhep

If you have any questions about any of the opportunities on this site please send them to alberthammomd@alberthammond.info  

5 Tips for Jazzing Up Your Social Posts

Posted By: Albert B Hammond – Written By Tina Courtney

Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers.”

– Eric Qualman, motivational keynote speaker on the topics of digital leadership, reputation and trends

Every single thing your brand posts on social media is a direct reflection of your company’s values, creativity, and perception of its followers.

If your social shares are sloppy, uninformed, lackluster, or unengaging, your followers view your business in the same light — if they think of you at all.

Social media posts that don’t contain elements that catch a viewer’s attention and drive them to share or take the desired action are effectively undermining your efforts and causing your brand to fail in driving the awareness it deserves.

In order to gain the type of exposure and engagement needed for a smashing social media presence, there are several posting elements that are an absolute necessity.

If you are on the prowl for ways to jazz up your social shares, here are five components to an artfully crafted social post.

Be Active, Not Passive

Passive language fails to engage readers. Using this type of verbiage and sentence structure often comes off as boring and mundane.

The active language feels more exciting and spirited. Aim to use the strongest language possible when developing your social copy. PlainLanguage.gov also points out the importance of implementing an active voice in writing by stating:

Readers prefer active voice sentences, and we should try to use the active voice in most of our business writing to communicate our message most effectively. The active voice clearly identifies the action and who is performing that action.”

If you are unsure if your writing is active or passive, The University of Wisconsin – Madison provides a clear definition:

In a sentence written in the active voice, the subject of the sentence performs the action. In a sentence written in the passive voice, the subject receives the action.”

If you still find yourself confused over the matter, the Hemingway App can help you identify such phrases and eliminate them from your social copy.

Share Content Others Want to Share

To share content that will compel and engage followers, you must first understand why people share the types of content they do.

Overall, there are five major reasons for the spread of content by individuals on social media:

  • Deliver Value:  People like to share information that they, and others, find valuable. This can be anything that is helpful, resourceful, or beneficial to people’s lives in some way.
  • To Express Themselves:  Mark Zuckerberg once said, “Think about what people are doing on Facebook today. They’re keeping up with their friends and family, but they’re also building an image and identity for themselves.”  Share content that supports your audience’s beliefs and they are likely to spread the word.
  • To Connect:  Social media is all about relationships and conversations. People often share content as a way to get others talking about a certain topic. Support this by sharing posts that inspire tagging and sharing.
  • To Feel Valued:  People often share materials they know will get lots of likes and comments. Try writing a few social posts giving thanks to your followers and see how many reciprocate the appreciation.
  • To Show Support:  Noble causes spread across social like wildfire. It is fine for your brand to create posts that stand in solidarity with a certain group. It doesn’t have to be controversial, but sometimes controversy can be a good thing.

    Images and Cross-Promotion

Most are aware that images are a necessity for social sharing. For major brands, 60 percent of their posts include images; this accounts for roughly 80 percent of their engagement.

By now, most understand the power of images, making it necessary for brands to take things a step further. Color plays a major psychological role in how people perceive an image. In fact, one study on how color impacts marketing uncovered that roughly 90 percent of individuals make judgments about a product based on colors alone. This means that introducing the tenants of color theory into your repertoire could have profound impacts on your social presence.

Moreover, principals such as the rule of thirds will help you find or create much more eye-catching images to pair with your social shares. If you feel compelled to go even deeper, you can even implement the golden rule, which is a more complex variation on the rule of thirds.

Now that you have stellar images to share, post them on Facebook via Instagram. A Buzzsumo study of more than one billion Facebook posts revealed that images shared on Facebook via Instagram receive more engagement than when merely posted on Facebook.

Hashtags Aren’t the Only Game in Town

Here’s an interesting one for you: Stop hashtagging on Facebook.

The aforementioned Buzzsumo research also found that Facebook posts that include hashtags receive less engagement than those that don’t.

Alternatively, according to the Panorama marketing blog, “Emoticons receive 33 percent more comments, are shared 33 percent more often, and are liked 57 percent more than Facebook posts without emoticons.”

While hashtags are a great discovery tool on other social networks, they are actually harming your Facebook presence.

Create Curiosity

Clickbait often goes viral because it sparks curiosity. I am not saying to start creating clickbait, but that curiosity is a powerful force.

George Loewenstein, Professor of Economics and Psychology, is a leading expert in the field of curiosity. His studies have found that curiosity is triggered when something:

  • Defies expectation and challenges common assumptions;
  • Reveals an informational breach in knowledge;
  • Is not overdone (curiosity does wane).

That said, share content that opposes accepted viewpoints, ask questions that tease at something that most may not be aware of, and engage in discussions with your audience around these topics.

Social posting is as much an art as it is a science. But try not to get too wrapped up in the science portion of it. When you are having fun creating content and provoking discussions on social media, it shows. And that is the type of energy that will make others want to join in on the fun.

What are your favorite ways to provoke curiosity?

Original Articel Post: http://www.sitepronews.com/2017/03/01/5-tips-for-jazzing-up-your-social-posts/



Albert B Hammond

5 Tips to Staying Mindful and Running a Small Business

Posted By: Albert B Hammond – Written By Lauren Taus

I see you. You’re busy, running around to make good shit happen. You support yourself, your business, and your staff. You still find time to exercise and eat well. You’re dressed like the boss that you are, but sometimes feel like you’re running on fumes. I’m here to tell you that you can have your cake and eat it too. You can find balance as a small business owner.

I know I’m not the first to tell you that mindfulness is important, but I can’t stress how important it really is. Let me give you some easy ways to be more mindful and run a successful small business:

1. Expect imperfection.

Most of us successful business types are not interested in playing the game if we can’t be the best. You have to let that idea go. Now. You will never master mindfulness. Accept this fact and you’ve already made a mountain of progress. You’ll have periods where you turn your back on your mindfulness practices, and that’s OK! Everyone does. Just climb back on the wagon as soon as you can — and don’t beat yourself up for the fall.

2. Practice Pausing.

Personally, I’m a big advocate of a mindful morning. Take a few minutes to just breathe on purpose. To start, try setting a 3-minute timer and inhaling through your nose and exhaling through your mouth. For each breath, breath in for 4 seconds, hold your breath for 7 seconds and exhale for 8 seconds. Do that for 3 minutes and over time you can build up from there. Longer, fuller breath cycles stimulate the relaxation response, which means you can physically set yourself up for more peace. Score! Let the idea of a pause permeate the rest of your day.

3. Savor!

Pausing does not have to center on the breath. An easy way to get mindful is to savor the world around you by using your senses! Again, start small and work your way up. For example, in the morning, you might take a moment to appreciate the heat of your coffee cup in your hands and the way that your coffee tastes/feel as you drink it. Instead of reading emails or the news while having breakfast, just have breakfast and appreciate your meal. Teach yourself to find and appreciate the small things.

4. Make and keep appointments with yourself.

This is a hard one because everything feels connected to you: your meetings, your budget, your family, your friends. In this case, though, I’m talking about YOU. Commit to spending time with yourself weekly. This might be one of the hardest things for you to do. An appointment with you can look a million different ways. Here are some ideas: Stay home and cook yourself something incredible. Take a long walk. Book a massage. Maybe it’s as simple as an early night to read a trashy novel or organize a part of your home. Intention matters here. Do the things that prioritize you. Do more of that. Every week.

5. Prioritize. Each day or week, make a list of the things that really matters.

(Include mindfulness!). Note what really needs your attention. Tackle that list so that you have time to come up for air and pause to savor more.

Keep coming back to #1. So many of my clients and students stop or don’t try because they can’t get into a consistent groove. You don’t have to be perfect or regular to reap major benefits from these practices. Let yourself be delightfully human. Let yourself fumble. Just keep coming back for that next big inhale. Keep coming back for that next beautiful pause because, yes, lots of us set resolutions at the start of the year, and these are great, but every moment allows us to reset if we choose. So, choose.

Article Source: https://www.yelpblog.com/2017/03/5-tips-staying-mindful-running-small-business

9 Facets of a Revenue-Driving Content Strategy

Posted By: Albert B Hammond – Written By Will Blunt

It’s not enough to just have a content strategy and hope it pays off. You need to identify clear goals that content marketing can help you achieve. Then you can research and create content specifically catered to that purpose.

Here are the most common content marketing goals for B2B content marketers over the next 12 months:

image1

Image Courtesy of contentmarketinginstitute.com

 

1. Organizational Goals

What you choose will depend on your unique business needs. If you’re a brand new start up, you probably want to get your name out there with some brand awareness. If you have a lot of site traffic but not a lot of conversions, then lead nurturing may be most important.

Once you’ve identified your goals, you need to figure out how you’re going to measure your success at achieving them. This is called a key performance indicator (KPI).

You should have several metrics per goal, such as:

  • Brand awareness: Unique page visits, inbound links, shares;
  • Engagement: Time on page, shares, comments and interactions;
  • Lead nurturing: Content downloads, e-mail click-through rate;
  • Sales: Cost per lead (CPL), total revenue.

You can usually measure these with tools like Google Analytics, social media automation platforms, or a marketing automation tool. If you already use one of these, I recommend seeing what metrics they can already measure to help you identify your KPIs.

2. Customer and Strategy Research

Content marketers today use a wide variety of techniques to learn about their audiences:

image2

Image Courtesy of contentmarketinginstitute.com

Your customer and strategy research will help you brainstorm content and optimize it to meet your goals.

At a minimum, you should focus on:

Building buyer personas 

A buyer persona is a profile of your target audience or audiences. You need to discover the kind of people that have a problem that your product or service can solve. Social listening and current customer feedback can help with this.

Here’s a great resource from Sujan Patel that can point you in the right direction: 150 Buyer Persona Questions You Must Ask.

Once you’ve created personas for your target audience, they can help you brainstorm content.

Researching keywords

Use a long-tail keyword research tool like Keyword tool.io or AnswerthePublic to find keywords you can target with your content.

Answer the Public is a great content brainstorming tool. Just type in a base keyword related to your niche:

image3

Image Courtesy of answerthepublic.com

And it will return a list of common questions people ask related to it:

image4

Image Courtesy of answerthepublic.com

 

Identifying potential influencers

Who can help you promote your content when it does get published? You’ll need to nurture these influencers in advance.

Use a tool like Buzzsumo to find popular social media personalities that regularly share content related to your niche. Get to know these influencers so you can ask them to share your content in the future.

3. Content Planning and Management

Once you have a long list of content ideas from your research, it’s time to start planning. Put together a schedule of how much content and what types you’ll create.

Also, who will be in charge of managing it all? Here is how B2B marketers manage their content marketing today:

image5

Image Courtesy of contentmarketinginstitute.com

If you have a team, make sure everyone knows their roles and responsibilities. If you’re a team of one, map out how you will manage all the content.

4. Quality Content

Next, comes the most important part: creating quality content.

Content Marketing Institute asked B2B marketers what contributed to their strategy success, and 85 percent said higher quality content.

Quality means comprehensive, well-researched, easy-to-read writing with helpful visual assets.

Here are some common quality content pitfalls thanks to an Express Writers infographic:

image6

Image Courtesy of expresswriters.com

You should have a nice variety of in-depth content pieces and regular blog posts.

I also recommend checking out Google’s Search Quality Guidelines to see how they define “quality content.” This can help your SEO (discussed next).

5. SEO Optimization

Hopefully, you targeted a keyword in the writing process, but that’s not the end of your SEO efforts.

Optimize all of your on-page elements by including your keyword in your:

  • Headline
  • URL
  • Meta description
  • Body text
  • Alt tags
  • Anchor text

Use a plugin like SEO by Yoast to make sure you’ve covered all your bases:

image7

Image Courtesy of yoast.com

You should also create an SEO-friendly site structure that makes it easy for users to navigate and find things on your site.

Create a Basecamp

Create a page on your site that helps people navigate to other useful content around your site. You can call it a “Start Here” page, like mine:

image8

Image Courtesy of businessinsider.com

 

Spin Your Web

Then, think of your content like a spider’s web, with your basecamp in the center. Create relevant connections to your different content by linking them back to each other, and prioritize your link building efforts around these in-depth content pieces.

It looks a little something like this:

image9

Image Courtesy of pinterest.com

Read more about this SEO content strategy here.

6. Conversion Optimization

Include elements on your site that encourage people to subscribe to your blog or sign up for your email list. Use popups and a sidebar call-to-actions to make it easy.

You should also create targeted landing pages as part of your conversion optimization efforts. Attract people to these pages and help them convert with a great lead magnet.

A lead magnet is just another type of content that offers value, such as a free report, eBook, checklist, or tool. The only difference is it comes at a price: your prospect’s email address.

Here’s an example of a lead magnet I promote for Blogger Sidekick:

image10

Image Courtesy of contentmarketinginstitute.com

This post will help you get some ideas: 40 Lead Magnet Ideas to Rapidly Grow Your E-mail List.

Once you gather some e-mails with your lead magnets, you can communicate to these people in the future via newsletters, broadcasts and e-mail automation.

7. A Promotion Strategy

Content is only as good as the promotion strategy that goes with it. Develop and standardize your strategy to get the most out of every post:

Where to promote?

What social platforms does your audience frequent? (Facebook, Twitter, LinkedIn, Pinterest, etc.). I suggest taking a look at each platform’s demographics to help decide:

image11

Image Courtesy of contentmarketinginstitute.com

Will you promote to online content communities like Reddit or Stumbleupon? What about Q&A sites?

This Daily Social Media Plan from Bluewire Media will help you make some smart decisions about sharing your content on every social network.

Influencer outreach

How will you reach out to potential influencers for each post? For example, you can send them an email asking them to share or @mention them on Twitter.

Repurposing

Once you’ve got all the reach you can out of your content, how will you reinvent and remarket it?

Old blog posts often make great slide decks, special guides, infographics, or video slideshows. Or you can republish it on another platform like LinkedIn or Medium

8. Funnels & Lead Nurturing

Align your content marketing strategy with your customer journey, then you’ll maximize the benefit for your bottom line. According to Campaign Monitor, for every $1 content marketers spend on email marketing, they get $38 in ROI.

Doing this can be tricky because your content isn’t sales material. It’s about answering questions, attracting interest to a topic related to your product, and addressing common pain points.

Hopefully, your prospects love your content. But how do you get them to move down the sales funnel and convert?

image12

 

E-mail marketing

E-mail marketing will help you nurture your leads even further by providing them with targeted content fit for their place in the sales funnel. Use an email automation tool to set up trigger campaigns based on audience behavior.

Tripwire offer

Next, comes your tripwire offer. This is a special deal or discount that prospects can’t resist, such as a low-priced trial, or limited offer package. Choose the right tripwire offer to drive your prospects to convert. 

9. Options to Scale

Once you’ve standardized all the other elements of your content strategy, there’s nothing left to do but scale. There are two main ways you can do this:

Hire some help

Year in and year out, content marketers plan to create more content:

image13

So if you want to stay on top of your game and scale, you’re going to need help. You can start by hiring some freelancers or an agency to fill in the gaps of what you can’t keep up with yourself. Or if the budget’s available, you can hire an internal team to help with your content marketing.

Paid ads

The next option to scale is with paid ads. These will broaden your reach and attract more traffic to your site.

First, you can promote your posts on social media. Twitter, Facebook, Pinterest and others all have paid options to help your content get reach. There’s also native advertising options with tools like Outbrain.

image14

Then you can remarket to your previous site visitors using display ads. The Google Display Network and Facebook ads support this feature.

Wrapping Up

Content marketing is a non-traditional option that can drive a lot of revenue if you do it right. Remember these nine elements to build a strategy where the value of your content has a major impact on your bottom line.

Original Article Source: http://www.sitepronews.com/2017/02/10/9-facets-of-a-revenue-driving-content-strategy/


Albert B Hammond